Advertising
Why you won’t see many car ads during Sunday’s Super Bowl
Automakers – historically among the largest Super Bowl advertisers – are mostly bypassing this Sunday’s NFL championship game to preserve cash or spend ad dollars elsewhere. The only automakers expected to advertise during Sunday’s game between the Philadelphia Eagles and Kansas City Chiefs on Fox are General Motors, Kia and Stellantis‘ Ram and Jeep brands. […]
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Super Bowl ad curse? The stocks of these Big Game advertisers didn’t fare so well
New England Patriots fans erupt as the Seattle Seahawks Russell Wilson’s pass is intercepted at the goal line to ensure the victory for the New England Patriots in Super W 49. Bob Berg | Moment Mobile | Getty Images In a fragmented media landscape, events like the Super Bowl are prized by advertisers for the […]
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M&Ms pulls its beloved ‘spokescandies’ in the wake of right-wing outrage over shoes, gender
Actor May Rudolph to replace M&M spokecandies. Source: Mars (L) | Getty Images (R) Candy maker Mars is replacing its M&Ms “spokescandies” with actress Maya Rudolph after facing right-wing criticism over its mascot makeover. The spokescandies are a team of cartoon M&Ms mascots that have represented the brand in commercials and other marketing materials since […]
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Spotify cuts 6% of its workforce — go through the memo CEO Daniel Ek despatched to employees
Spotify introduced Monday it really is reducing 6% of its global workforce as the tunes streaming corporation contends with a gloomy economic ecosystem that has viewed individuals and advertisers alike restrict their expending. Spotify has a complete workforce of around 9,800 individuals, which signifies the cuts impression about 600 staff members. In accordance to its […]
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