Warner Bros. Discovery stock sinks as ad revenue falls and Zaslav warns of ‘generational disruption’

Warner Bros. Discovery stock sinks as ad revenue falls and Zaslav warns of ‘generational disruption’


Brazil – 2022/08/05: In this photo illustration, the Warner Bros. Discovery logo is displayed on a smartphone screen.

Sopa Images | Lightrocket | Getty Images

Warner Bros. Discovery shares fell Wednesday after the company reported a decline in advertising revenue, a bigger-than-expected loss and lackluster streaming subscriber numbers.

Here’s what the company reported for the quarter ended Sept. 30, versus analysts’ estimates, according to Refinitiv:

  • Loss per share: 17 cents vs. 6 cents expected
  • Revenue: $9.98 billion vs. $9.98 billion expected

Warner Bros. Discovery reported a net loss of $417 million for the third quarter, or 17 cents per share, down from the $2.31 billion loss the company reported in the year-ago quarter, or 95 cents per share.

The company’s stock slide comes after a media rally late last week driven by Roku and Paramount earnings. Rival media giant Disney is set to report earnings after the closing bell Wednesday.

Warner Bros. Discovery warned of a number of obstacles heading into 2024, including sluggish ad revenue and ongoing impacts from the actors’ strike.

“This is a generational disruption we’re going through. Going through that with a streaming service that’s losing billions of dollars, it’s really difficult to go on offense,” CEO David Zaslav said during the earnings conference call. “It’s difficult to maneuver and with interest rates from where they are at the challenges in the marketplace advertising.”

Ad revenue in the networks segment fell 12% compared to a year earlier, reflecting a decline in audiences for general entertainment and news programming, as well as soft ad trends in the U.S., the company said.

This quarter marked the first full quarter since Warner Bros. Discovery launched its flagship streaming service Max in May, which merged content from HBO Max and Discovery+.

The company reported 95.1 million global direct-to-consumer subscribers, a 700,000 decrease from the previous quarter, and less than the analyst projection of 95.4 million subscribers, according to StreetAccount.

The “modest sequential loss” was largely a result of an “extraordinarily light content slate,” CFO Gunnar Wiedenfels said during the earnings call.

The streaming business did swing to a profit in the quarter, however.

Warner Bros. Discovery also made headway on paying off its debt load, with $2.4 billion of repayments made during the quarter, the company said. It still has $45.3 billion in gross debt.



Source

Meet the YouTube whisperers, a booming class of advisors behind MrBeast and other million-dollar channels
Business

Meet the YouTube whisperers, a booming class of advisors behind MrBeast and other million-dollar channels

When wildlife TV personality Forrest Galante sat down for his monthly call with YouTube consultant Paddy Galloway, he received some bad news. No more turtles. Galante has 2.5 million YouTube subscribers. He’s been producing wildlife programming for more than a decade, including a docuseries on Animal Planet and a show on the History Channel. He […]

Read More
Target is trying to win back busy families from Walmart, starting with the baby aisle
Business

Target is trying to win back busy families from Walmart, starting with the baby aisle

CLIFTON, New Jersey — Along with aisles of diapers and colorful onesies, Target shoppers in some of the retailer’s big-box stores can now find baby brands typically carried by specialty boutiques. Shoppers can see, feel and test strollers, car seats and high chairs outside of cardboard boxes at about 200 stores, or roughly 10% of […]

Read More
Why one of the nation’s largest auto lenders isn’t worried about high vehicle prices or ‘forever loans’
Business

Why one of the nation’s largest auto lenders isn’t worried about high vehicle prices or ‘forever loans’

Used cars are offered for sale at a dealership on July 11, 2023 in Chicago, Illinois. Scott Olson | Getty Images The head of one of the nation’s largest auto finance lenders isn’t overly concerned about rising consumer automotive debt and inflated used car prices leading to longer loans on vehicle purchases. His main reasoning? […]

Read More