Visa debuts a new product designed to protect consumers making bank transfers

Key Points

Visa said it plans to launch a dedicated service for account-to-account (A2A) payments, skipping the traditional — and often inflexible — direct debit process.
Visa said consumers will be able to monitor these payments more easily and raise any issues by clicking a button in their banking app.
The product will initially launch in the U.K. in early 2025, with subsequent releases in the Nordic region and elsewhere in Europe later in 2025.

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