
Tesla vehicles parked outside a property with a Tesla Photo voltaic Roof on Weems Avenue in Boca Chica Village, Texas, U.S., on Monday, June 21, 2021.
Veronica G. Cardenas | Bloomberg | Getty Photos
Tesla has only installed 3,000 of its Solar Roof methods in the U.S. since touting the technological innovation seven years back, according to new research from Wood Mackenzie.
That installation fee falls effectively shy of Tesla’s guidance and ambitions for what it previously called its “photo voltaic glass” roof tiles. Wood Mackenzie notes that in late 2019 the corporation claimed it was aiming to manufacture 1,000 Solar Roofs weekly, and to put in 1,000 for each week in the first 50 percent of 2020.
The report provides the most up-to-date glimpse into Tesla CEO Elon Musk’s struggle to integrate a photo voltaic power company into his electrical car business adhering to the 2016 acquisition of SolarCity, a solar installer founded and run by his cousins Peter and Lyndon Rive with his support.
Normal weekly Tesla Solar Roof installations attained just 21 in 2022, Wood Mackenzie said. Tesla hit a high of 32 average weekly installations in the U.S. in the initial quarter of past yr, in accordance to the examine.
Musk 1st promoted a shingle-model photo voltaic panel in Oct 2016, as he was hoping to garner shareholder enthusiasm for Tesla’s $2.6 billion buy of SolarCity. The shingle he showed at a marketing and advertising event was not even a working prototype, it was later on unveiled. Musk experienced invested important capital in SolarCity, and served as board chairman while also helming Tesla and SpaceX.
A group of Tesla shareholders ultimately sued Tesla and Musk over the offer. Previous calendar year, the Delaware Court of Chancery dominated in favor of Musk in a bench trial. But the shareholders’ legal professionals on Wednesday made their opening arguments in pursuit of an appeal in Delaware Supreme Court docket.
Shareholders alleged that Tesla’s SolarCity buy amounted to a bailout and was pushed by Musk mainly because his individual wealth and name were at stake. Musk has denied that he pressured the Tesla board to go through with the SolarCity offer. Had he dropped, Musk could have been forced to pay upwards of $2 billion, CNBC previously documented.

Although Tesla’s Solar Roof effort and hard work has struggled, the company’s traditional photo voltaic panels have noticed some enhanced traction in the market.
The regular photo voltaic-panel installations shrank noticeably from 2016 to 2020, but volumes have been on the rise alongside with broader advancement in the household photo voltaic business, Mackenzie Wood researchers told CNBC in an e-mail. Tesla put in conventional solar panel units with a electricity creating potential of 156 megawatts in 2021, and 248 megawatts in 2022, the researchers said.
The 3,000 Photo voltaic Roof units that are mounted in the U.S. have an estimated capacity of all around 30 megawatts.
When Tesla intended to manufacture all of its photo voltaic roof tiles initially, it has in its place procured photovoltaic glass from Chinese provider, Almaden. Household roofing organization GAF Electrical power started manufacturing and marketing a competing solar shingle to household roofers in 2022.
The Tesla Photo voltaic Roof commanded fewer than .03% of the somewhere around 5 million new rooftops built in the U.S. in 2022, according to Wooden Mackenzie.
Tesla failed to respond to a ask for for remark.
View: Why Tesla has struggled with its photo voltaic business enterprise