Warner Bros Discovery Inc
New basketball league Unrivaled lands star-studded investor lineup, aims to pay highest average salary in women’s pro league sports
Napheesa Collier #24 of the Minnesota Lynx shoots a free throw during the game against the New York Liberty on May 25, 2024 at Target Center in Minneapolis, Minnesota. Jordan Johnson | National Basketball Association | Getty Images A new women’s basketball league has attracted a star-studded roster of investors from the media and sports […]
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Shaking seats and piped-in fog: How 4DX is carving out a niche moviegoing market
Chris Hemsworth stars as the villainous Dementus in Warner Bros.’ “Furiosa: A Mad Max Saga.” Warner Bros. Discovery In George Miller’s new Mad Max film “Furiosa,” a red paint flare explodes and casts the theater screen in a saturated crimson cloud. Feet away, among the rows of gyroscopic 4DX chairs, plumes of fog roll in, […]
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Advertisers boost spending at retailers like Walmart and Amazon as TV shrinks
An M&M’s advertisement seen on a gas pump. Courtesy: GSTV The next frontier for the ad market isn’t on TV — it’s in stores and on your phone. Television had long been the key target for advertisers, until tech companies like Alphabet and Meta-owned platforms like Facebook began to gobble up market share. While ad […]
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Warner Bros. Discovery’s NBA rights offer could put it in competition with Amazon, not NBC
Jalen Brunson #11 of the New York Knicks drives to the basket during the game against the Indiana Pacers during Round 2 Game 1 of the 2024 NBA Playoffs on May 6, 2024 at Madison Square Garden in New York City, New York. Nathaniel S. Butler | National Basketball Association | Getty Images Warner Bros. […]
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Warner Bros. Discovery and ESPN strike 5-year deal for College Football Playoff games
ESPN college football broadcast camera on display prior to the All State Sugar Bowl playoff game between the Texas Longhorns and the Washington Huskies on Monday, January 1, 2024 at Caesars Superdome in New Orleans, LA. Nick Tre. Smith | Icon Sportswire | Getty Images In a move to strengthen its sports offerings, Warner Bros. […]
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Media giants lean on sports as Hollywood strikes still loom over content slates
Brock Purdy #13 of the San Francisco 49ers prepares to take a snap in the first quarter against the Kansas City Chiefs0 during Super Bowl LVIII at Allegiant Stadium on February 11, 2024 in Las Vegas, Nevada. Michael Reaves | Getty Images Media giants relied on sports last year when they had to woo advertisers […]
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The NBA is picking its next TV partners — and a deal hinges on Warner Bros. Discovery’s next move
NBA Commissioner Adam Silver speaks to the media during a press conference as part of the 2022 All-Star Weekend at Rocket Mortgage Fieldhouse on February 19, 2022 in Cleveland, Ohio. Jason Miller | Getty Images Whether it’s two people in a marriage or a company and a sports league, it’s not easy to break up […]
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Disney+ will stream Caitlin Clark’s WNBA debut in the platform’s first live sports event
Indiana Fever guard Caitlin Clark (22) drives to the basket against Atlanta Dream guard Destanni Henderson (33) during a WNBA preseason game on May 9, 2024, at Gainbridge Fieldhouse in Indianapolis, Indiana. Brian Spurlock | Icon Sportswire | Getty Images The WNBA regular season opens Tuesday night with breakout star Caitlin Clark making her debut […]
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Comcast offers subscribers Peacock, Netflix and Apple TV+ bundle
Omar Marques | Lightrocket | Getty Images Comcast said Tuesday it will introduce a streaming bundle for its cable, broadband and mobile subscribers, tying together Peacock, Netflix and Apple TV+ at a discounted rate. The announcement, made Tuesday at the MoffettNathanson media conference in New York, comes as major media players increasingly join forces to […]
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Media companies look to woo advertisers as spending shifts to digital
Kevin Mazur | Getty Images Entertainment | Getty Images Media giants are making their annual pitches to advertisers this week against the backdrop of significant disruption in the industry. The Hollywood writers and actors strikes are over, meaning Upfronts will likely be star-studded once again, major cost cutting is largely in the rear view mirror […]
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