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Inside Rivian’s design factory and the story behind those distinct headlights
Rivian made a name for itself when it unveiled one of the first electric pickup trucks, the R1T, in 2018. It followed that up with an SUV built off the same platform, the R1S, and has since built a passionate fan base around a brand that celebrates adventure and the outdoors. Now it’s preparing for […]
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Apple takes control of all core chips in iPhone Air with new architecture to prioritize AI
iPhone Air is the big newcomer among Apple’s latest lineup that went on sale Friday, but inside the slim phone’s raised plateau is another new piece of hardware that signals a renewed focus on artificial intelligence. Apple’s custom A19 Pro chip introduces a major architecture change, with neural accelerators added to each GPU core to […]
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How the U.S. space industry became dependent on SpaceX
SpaceX is valued at around $400 billion and is critical for U.S. space access, but it wasn’t always the powerhouse that it is today. Elon Musk founded SpaceX in 2002. Using money that he made from the sale of PayPal, Musk and his new company developed their first rocket, the Falcon 1, to challenge existing […]
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Inside Texas Instruments’ $60 billion U.S. megaproject, where Apple will make iPhone chips
When Texas Instruments announced a $60 billion manufacturing megaproject in July, it was a bold bet that companies would want to mass produce foundational microchips on U.S. soil. In August, Apple vowed to do just that. During the same Oval Office press conference where President Donald Trump announced a 100% tariff on chips from companies […]
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Microplastics are everywhere. Here’s why that matters to big oil
Microplastics are increasingly being found in our bodies and food supply. They are defined as pieces of plastic smaller than 5 millimeters — about the size of a pencil eraser. But they can also be much smaller, like the size of a virus particle or a strand of DNA. Petrochemicals, the building blocks of plastic, […]
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Why Slate Automotive says it has cracked the code to affordable EVs
The Jeff Bezos-backed Slate Automotive says it can sell an American-made electric vehicle pickup truck for about half of the average transaction price in the U.S. Slate’s pitch is keep the vehicle as simple as possible to save on manufacturing costs, and then let owners add on and customize the truck however they want. The […]
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Rare earths are China’s bargaining chip in the trade war — the U.S. is trying to fix that
Rare earths refer to 17 elements on the periodic table whose atomic structure gives them special magnetic properties. They’re also the most important bargaining chip in the U.S. and China trade war. That’s because these rare earth magnets power everything from electric vehicles and wind turbines to defense equipment, data centers and high-tech consumer electronics. […]
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How Canadian boycotts are impacting the U.S.
Amid rising trade and political tensions, Canadian consumers are increasingly turning their backs on American products. Giancarlo Trimarchi, owner of Vince’s Market, a Canadian grocery chain, has seen the backlash firsthand. “Customers are demanding as much Canadian product as possible and get upset when they see U.S. goods,” he said. In a move that could […]
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This $30 Labubu doll became an international status symbol—it brought in $423 million for its company last year
It was a sunny Thursday evening in New York’s Washington Square Park. People gathered there for one reason, and one reason only: a Labubu fashion show. On June 12, Labubu lovers strutted down the sidewalks with the tiny toy monsters clipped to their purses, backpacks, beltloops — even their dogs’ harnesses. The model with the […]
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Inside a Utah desert facility preparing humans for life on Mars
Hidden among the majestic canyons of the Utah desert, about 7 miles from the nearest town, is a small research facility meant to prepare humans for life on Mars. The Mars Society, a nonprofit organization that runs the Mars Desert Research Station, or MDRS, invited CNBC to shadow one of its analog crews on a […]
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