Sports
Cosm considers international expansion of immersive sports-viewing venues
Cosm may be coming to a city near you — both in the U.S. and abroad. The immersive sports-viewing technology company has built two dome venues in Los Angeles and Dallas that emulate the experience of being live at a sports stadium. The startup plans to build two more venues in Atlanta and Detroit in 2026. […]
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National Women’s Soccer League agrees to $5 million settlement over past mistreatment of players
The official NWSL game ball sits on top of a pedestal with the NWSL Logo on it with the stadium behind the ball at the start of the National Women’s Soccer League match between NJ/NY Gotham FC and North Carolina Courage at Red Bull Arena on May 4, 2024 in Harrison, New Jersey. Ira L. […]
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The Super Bowl will stream for free on Tubi, a big move for Fox’s streaming strategy
The last time Fox Corp. aired the Super Bowl, it featured buzzy commercials about its streaming service, Tubi. This year, the broadcaster is taking a bigger leap with the free, ad-supported streamer. It’s offering football’s biggest game on the service, too. “This time it’s less about shocking viewers and more about being in our credibility […]
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WNBA files trademark application to bring back ‘Detroit Shock’ as city submits expansion bid
The Renaissance Center (complex of skyscrapers with the Chrevrolet sign) in city urban skyline by the Detroit River. Roberto Machado Noa | Lightrocket | Getty Images As cities around the country vie for the next WNBA team, the league quietly filed a trademark application this week for the name “Detroit Shock.” The filing, dated Thursday, […]
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Tom Daley shares how mindfulness helped him overcome ‘terrifying’ pressure of performing at the Olympics
Tom Daley attends Out100 Celebration on December 11, 2024 in Hollywood, California. Olivia Wong | Wireimage | Getty Images Olympic gold medalist Tom Daley tapped into the age-old strategy of mindfulness to help him overcome the pressure of performing at the world’s biggest sporting event, he told CNBC. “The pressure of what it means to […]
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Major League Table Tennis signs first media deal with CBS Sports
Major league table tennis player Debora Vivarelli Masha Zolotukhina Major League Table Tennis is going primetime. The pro table tennis league that got its start in 2023 by software entrepreneur Flint Lane has signed its first-ever national television deal with CBS Sports, the league announced Wednesday. This comes as table tennis has seen a resurgence […]
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Super Bowl ads beckon up to $8 million apiece for Fox
Fox Corp. is scoring big this Super Bowl. The broadcaster has sold out of ad spots for Super Bowl 59 on Feb. 9, and more than 10 of those commercials sold for $8 million apiece, according to a person familiar with the matter. Fox reported during its November earnings call with investors that it sold […]
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Major League Pickleball looks to add teams, reach profitability this year
Ben Johns of the Carolina Pickleball Club rallies the ball during a Major League Pickleball match at Wollman Rink in New York on Sept. 21, 2024. Icon Sportswire | Icon Sportswire | Getty Images Major League Pickleball is on the brink of profitability and is now looking to expand, a league source tells CNBC. The […]
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A 2,000-year-old martial art is using virtual reality to reinvent itself
When you think of taekwondo, you might picture a certain physique or skill set, but imagine a version of the sport that anyone, regardless of age, size, or background, can compete in virtually. In a collaboration between World Taekwondo and Singaporean tech and gaming company Refract Technologies, virtual taekwondo (VTKD) allows athletes to experience the […]
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EA shares plunge 19%, on track for worst day since dot-com bubble
A sign is posted in front of the Electronic Arts headquarters in Redwood City, California, on March 30, 2023. Justin Sullivan | Getty Images Shares of Electronic Arts headed for their steepest drop since 1999 after the video game publisher cut its full-year bookings guidance, due mostly to challenges with its soccer franchise. The stock […]
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