Nike Inc

How Under Armour signed Stephen Curry away from Nike
In 2013, Stephen Curry shocked the sneaker world by signing with then-upstart athletic company Under Armour over basketball powerhouse Nike. At the time, Nike controlled the vast majority of the NBA sneaker market. Under Armour was virtually unheard of in the basketball space. “We’re the underdog brand. We’re for the ones that were maybe born […]
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Stocks making the biggest moves premarket: Nvidia, E.l.f. Beauty, HP, Burlington Stores and more
Check out the companies making headlines before the bell. Nvidia — The graphics processing unit manufacturer popped 6% after fiscal first-quarter adjusted earnings of 96 cents per share exceeded the 93 cents analysts polled by LSEG had expected. Nvidia’s revenue of $44.06 billion also beat forecasts of $43.31 billion. Other chip stocks rallied in sympathy. […]
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How On is taking on Nike and Adidas in the sneaker race
Swiss brand On is quickly emerging as a global challenger in the sportswear market. The company, which sells premium-priced athletic shoes and apparel, reported net sales for the three-month period ended March 31 rose over 40% to 726.6 million Swiss francs (US$869 million) compared with the year prior. Analysts say the brand has been able […]
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Companies turn to AI to navigate Trump tariff turbulence
Artificial intelligence robot looking at futuristic digital data display. Yuichiro Chino | Moment | Getty Images Businesses are turning to artificial intelligence tools to help them navigate real-world turbulence in global trade. Several tech firms told CNBC say they’re deploying the nascent technology to visualize businesses’ global supply chains — from the materials that are […]
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Stocks making the biggest moves premarket: Advance Auto Parts, Snowflake, Humana, Lumen Technologies and more
Check out the companies making headlines before the bell: Advance Auto Parts — Shares surged more than 30% after Advance Auto Parts topped first-quarter expectations. The auto parts company posted an adjusted loss of 22 cents per share, narrower than the loss of 82 cents per share analysts polled by LSEG had anticipated. Revenue of […]
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Nike to resume selling directly on Amazon for first time since 2019
Nike shoes are seen in the King of Prussia Mall, as global markets brace for a hit to trade and growth caused by U.S. President Donald Trump’s decision to impose import tariffs on dozens of countries, in King of Prussia, Pennsylvania, U.S., April 3, 2025. Rachel Wisniewski | Reuters Nike will resume selling its products […]
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Nike will raise prices on a wide range of products as soon as this week
Nike shoes are seen in the King of Prussia Mall, as global markets brace for a hit to trade and growth caused by U.S. President Donald Trump’s decision to impose import tariffs on dozens of countries, in King of Prussia, Pennsylvania, U.S., April 3, 2025. Rachel Wisniewski | Reuters Nike will raise prices on a […]
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Bath & Body Works names recent Nike executive as its new CEO, effective immediately
Customers shop at a Bath & Body Works store in Hayward, California, on June 12, 2024. Justin Sullivan | Getty Images Bath & Body Works has a new chief executive officer, its second in less than 3 years. The personal care, home and beauty retailer has named Daniel Heaf as its new CEO, effectively immediately, […]
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Dick’s Sporting Goods to acquire Foot Locker for $2.4 billion in effort to corner Nike market
Dick’s Sporting Goods said Thursday it plans to acquire rival Foot Locker as it looks to expand its international presence, win over a new set of consumers and corner the Nike sneaker market. Under the terms of the agreement, Dick’s will use a combination of cash-on-hand and new debt to acquire Foot Locker for $2.4 […]
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