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Media companies look to woo advertisers as spending shifts to digital
Kevin Mazur | Getty Images Entertainment | Getty Images Media giants are making their annual pitches to advertisers this week against the backdrop of significant disruption in the industry. The Hollywood writers and actors strikes are over, meaning Upfronts will likely be star-studded once again, major cost cutting is largely in the rear view mirror […]
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From Mike Tyson-Jake Paul battle to NFL games, Netflix desire in stay sports activities is climbing
Boxers Jake Paul (L), and Mike Tyson (R). Getty Visuals Sport | Getty Photos In the aggressive world of live sports activities streaming, Netflix is using a different move into the arena. In July, the media huge will broadcast a boxing match between legendary fighter Mike Tyson and social media persona-turned-boxer Jake Paul, who is […]
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Disney, Warner Bros. Discovery to bundle streaming services
In this photo illustration the Disney+ logo seen displayed on a smartphone screen. SOPA Images | LightRocket | Getty Images The bundle is back. Disney and Warner Bros. Discovery are planning to offer their streaming services — Disney+, Hulu and Max — in a bundle mirroring the traditional cable TV package, the companies said Wednesday. […]
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The streaming future Disney promised is finally here as cable TV decays
The Walt Disney Company CEO Bob Iger attends the Nominees Luncheon for the 95th Oscars in Beverly Hills, California, U.S. February 13, 2023. Mario Anzuoni | Reuters For Disney, the future is now. It’s been five years in the making, but Disney nearly turned a profit in its streaming units for the first time in […]
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OpenAI’s Altman pitches ChatGPT Business to significant firms, including some Microsoft customers
Jaap Arriens | Nurphoto | Getty Pictures OpenAI Main Government Sam Altman has hosted hundreds of Fortune 500 company executives in San Francisco, New York and London this month in which he and other OpenAI executives pitched AI services for corporate use, heading head to head in some circumstances with fiscal backer Microsoft, attendees explained […]
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How Dana Walden could defy critics and become Disney's first female CEO
Dana Walden, co-chair of Disney Entertainment Rich Polk | Getty Images In 1994, a captain of the media and entertainment industry saw something in Dana Walden that made him think she was capable of a bigger role. Thirty years later, that may happen again. That first time, the executive was Peter Chernin, then president of […]
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How ESPN executives plan to survive the demise of cable TV
Disney‘s ESPN is at a crossroads. For more than 40 years, the world’s largest all-sports network has grown annual revenue by increasing cable subscription fees. ESPN first charged pay-TV distributors less than $1 per month per subscriber in the 1980s. In 2023, ESPN’s monthly carriage fee was $9.42 per subscriber, according to data from S&P […]
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