Goldman Sachs scraps idea for direct-to-buyer credit score card immediately after technique shift

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A Goldman credit score card would’ve been aspect of a suite of products to help enhance the income margins and loyalty of its retail endeavours, according to people today with awareness of the matter.
When it scaled again designs to turn out to be the key lender for the masses, the rationale for a Goldman card evaporated, stated a single of the people today.
The bank’s ambitions in customer finance outstripped its potential to execute on them, Solomon acknowledged past thirty day period.

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