Former LPGA golfer Michelle Wie West invests in women’s sports company Togethxr

Former LPGA golfer Michelle Wie West invests in women’s sports company Togethxr


Former LPGA star Michelle Wie West investing in women's sports

Former LPGA golf star Michelle Wie West is taking on a bigger role in growing women’s sports — from off the course.

On Tuesday, Wie West announced she has signed on as the latest athlete investor in Togethxr, the company behind the popular “Everyone Watches Women’s Sports” slogan. Togethxr aims to increase investment in and media coverage of women’s sports, among other goals.

Wie West, the now 35-year-old Stanford grad, was the youngest player to ever qualify for an LPGA event at the age of 12. Since her playing career ended in 2023, she has turned her attention to her other passions, like investing in women’s sports.

“I’m in the perfect space right now,” Wie West told CNBC of her life after golf. “I feel like I’m in a place where I can make a difference. I have the time and space to do so.”

Michelle Wie West of the United States plays her shot from the 12th tee during the first round of the 78th U.S. Women’s Open at Pebble Beach Golf Links on July 06, 2023 in Pebble Beach, California.

Ezra Shaw | Getty Images Sport | Getty Images

The investment in Togethxr isn’t the only recent agreement Wie West has reached.

Wie West signed a multi-year deal as Mizuho brand ambassador and tournament host for the Mizuho Americas Open earlier this week. The tournament will take place at Liberty National Golf Club in New Jersey starting on Thursday. Mizuho’s new sponsorship agreement will raise the 2026 tournament purse to $3.25 million, one of the largest outside of the major championships.

“Golf is so important and I’m very passionate about getting more women into the game because golf is such an amazing way to open doors in the business space,” she said.

Wie West also spoke to CNBC about the future of golf, how the sport can be intimidating to learn and how she’s working with partly simulated professional golf league TGL to one day bring women into the fold.

Watch the full interview above.



Source

Rivian cuts 2025 delivery target, ups expected spending amid tariff pressures
Business

Rivian cuts 2025 delivery target, ups expected spending amid tariff pressures

Workers assemble second-generation R1 vehicles at electric auto maker Rivian’s manufacturing facility in Normal, Illinois, U.S. June 21, 2024.  Joel Angel Juarez | Reuters Rivian Automotive is negatively adjusting its 2025 targets for vehicle deliveries and capital spending amid President Donald Trump’s tariffs, but the company is also reconfirming its earnings expectations for the year. […]

Read More
Comcast’s cable spinoff to be named Versant, picked to emphasize corporate versatility
Business

Comcast’s cable spinoff to be named Versant, picked to emphasize corporate versatility

Comcast’s spinoff of the majority of its NBCUniversal cable network portfolio will be named Versant, the company said Tuesday, ending a monthslong process to select a new corporate moniker. The new company chose Versant (pronounced like the root of the word “conversant”) to emphasize its versatility and its familiarity with multiple subjects, according to Chief […]

Read More
Comcast’s Xfinity Mobile takes over naming rights of Philadelphia arena
Business

Comcast’s Xfinity Mobile takes over naming rights of Philadelphia arena

Igor Golovniov | Lightrocket | Getty Images The Philadelphia home of the NBA’s 76ers and NHL’s Flyers is getting a new name. Beginning in September the sports and entertainment venue in South Philadelphia will be named the Xfinity Mobile Arena, rebranding from the current Wells Fargo Center. The new name will remain through the 2030-2031 […]

Read More