Elon Musk rebrands Twitter to ‘X,’ replaces iconic chook symbol

Elon Musk rebrands Twitter to ‘X,’ replaces iconic chook symbol


An effigy of Elon Musk is noticed on a cellular device with the X and Twitter logos in the qualifications in this photograph illustration on 23 July, 2023 in Warsaw, Poland. 

Jonathan Raa | Nurphoto | Getty Photos

Twitter operator Elon Musk formally adjusted the firm’s popular chicken symbol to an “X” on Monday as section of a sweeping rebrand he announced on the social media internet site above the weekend.

Musk, who acquired the system for $44 billion late last calendar year, wrote in a submit Sunday that the organization would quickly “bid adieu to the twitter manufacturer and, little by little, all the birds.” As of Monday, the domain X.com directs users to Twitter’s homepage, nevertheless Twitter.com also stays dwell. Branding in the cellular app has not altered for several buyers nonetheless.

The transition from Twitter to X reflects Musk’s vision to change the platform into what he has named an “all the things application.” Twitter CEO Linda Yaccarino wrote in a submit Sunday that X will be “centered in audio, video, messaging, payments/banking.” She additional that the platform will also be driven by synthetic intelligence.

The company 1st commenced its changeover to X in April, when the name of Twitter Inc. adjusted to X Corp., according to court docket filings.

Musk, who serves as executive chairman and CTO of the organization, stated Monday that tweets will now be identified as “x’s,” though when questioned about what retweets would be referred to as, he wrote that the “idea ought to be rethought.”

He shared a photograph of the X logo projected onto the firm’s headquarters Monday.

The Tesla CEO tweeted Sunday that he likes the letter “x,” and his affinity for it is just not new, in accordance to his other enterprise ventures. SpaceX, Musk’s rocket maker, also characteristics an X as its logo, and Musk recently released a new artificial intelligence startup called xAI, with the lofty intention to “understand the real mother nature of the universe.”

Musk also started X.com right before it merged with Confinity and rebranded to PayPal in 2001. He repurchased the domain from PayPal in 2017.





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