U.S. President Joe Biden comes at John F. Kennedy Intercontinental Airport, in New York Metropolis, U.S., February 7, 2024.
Evelyn Hockstein | Reuters
President Joe Biden’s reelection marketing campaign launched an official TikTok account Sunday evening. The account is noteworthy mainly because TikTok is now banned on most U.S. government-issued products.
The TikTok account, with the handle “@bidenhq,” debuted Sunday for the duration of Lunar New Year celebrations in China and Tremendous Bowl 58 in the U.S.
In late 2022, Biden signed legislation that barred most federal governing administration-owned gadgets from working with TikTok. The provision was part of a massive omnibus investing invoice and, at the time, it represented a key acquire for China hawks in Congress.
Quite a few states and New York Metropolis also adopted suit, banning TikTok on federal government-owned equipment past 12 months, pointing to a broad range of security worries.
TikTok’s parent firm is China-based ByteDance. The firm’s CEO Shou Zi Chew is Singaporean and a graduate of Harvard Organization Faculty.
A person of TikTok’s most significant outside investors is Susquehanna Worldwide Team. Billionaire co-founder of the agency, Jeffrey Yass, has donated tens of millions to lawmakers who want to block an outright ban of the app in the states.
Numerous U.S. lawmakers have accused TikTok, and other social media platforms, of spreading content on the internet that has been harmful to children’s mental well being and failing to protect young ones on the net.
Biden marketing campaign advisors advised NBC Information the TikTok account is element of an work to meet up with voters where they are.
The app stays critical to young people, which includes of those of voting age in the U.S. In accordance to Pew Analysis knowledge introduced in late 2023, about a 3rd of 18-29 12 months olds in the U.S. explained they consistently get news on TikTok, a higher share than at any time right before.
Tighter regulation of social media organizations together with TikTok, Meta, Snap, Discord and X (previously Twitter) represented a uncommon issue of bipartisan agreement for the duration of a Senate hearing on child security last thirty day period.
The Biden White Home has carried on a appreciate-dislike connection with TikTok considering that Biden took place of work. On 1 hand, the administration openly courted TikTok stars and content material producers to support distribute general public support messages and have interaction youthful folks with civic occasions.
But as China-skeptical lawmakers ratcheted up their marketing campaign in opposition to the company in latest years, the Biden White Household tacitly agreed with them, likely so far as to reportedly strain ByteDance to market TikTok.
— CNBC’s Jonathan Vanian contributed reporting.