Europe inflation may spike on Olympics and Taylor Swift, but UBS says it won’t hit locals’ wallets

Europe inflation may spike on Olympics and Taylor Swift, but UBS says it won’t hit locals’ wallets


Key Points
  • The Olympic Games, as well as other mega events like Taylor Swift’s Eras Tour, produce sudden demand shocks in local economies that can appear to boost inflation, UBS says.
  • However, these mega events may not actually increase the cost of living for the local population.
  • The Paris Olympics has boosted demand — and prices — in various industries, including hotels and airlines.



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