Travel businesses are turning to generative AI to answer to problems and damaging assessments. But it can be controversial in an marketplace that prides itself on personalized company, reports CNBC’s Journey Editor Monica Pitrelli.
Why far more firms are utilizing AI to reply to unfavorable online testimonials
Travel
Airfare amid Iran war: Buy now or wait out the conflict? Experts weigh the risks
Travelers in Terminal 1 at John F. Kennedy International Airport in New York, March 1, 2026. Michael Nagle | Bloomberg | Getty Images As airfare continues to climb amid the Iran war, prospective travelers may be wondering: Should I buy my plane ticket now or wait to see if things improve? Travel experts say the […]
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Travel
Booking Holdings CEO on Q1 results, impact of Middle East conflict and travel demand outlook
ShareShare Article via FacebookShare Article via TwitterShare Article via LinkedInShare Article via Email Booking Holdings CEO Glenn Fogel joins ‘Squawk Box’ to discuss the company’s quarterly earnings results, impact of the Middle East conflict on the business, state of travel demand, and more. Source
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Travel
U.S. airlines are hiking fares — and travelers keep booking
A United Airlines plane taxis at Los Angeles International Airport on April 21, 2026 in Los Angeles, California. Justin Sullivan | Getty Images Jet fuel prices have surged this year since the attacks on Iran that began two months ago led to the Strait of Hormuz effectively closing. For now, airline executives say travelers are […]
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