Meta to test premium subscription plans for Instagram, Facebook and WhatsApp

Meta to test premium subscription plans for Instagram, Facebook and WhatsApp


Chinese officials are reviewing Meta’s $2 billion acquisition of AI startup Manus for possible technology control violations, FT reported on Tuesday.

Sopa Images | Lightrocket | Getty Images

Meta Platforms is set to test new subscription models across its apps, including Instagram, Facebook and WhatsApp in the coming months, according to a report from TechCrunch on Tuesday. 

The report, confirmed by a Meta spokesperson, said the subscriptions are expected to “unlock more productivity and creativity” by giving paid users access to more features and expanded AI capabilities. 

Meta’s recently acquired suite of general AI agents under Manus will also be scaled as part of the subscription plans. Meta Platforms bought Manus — a Singapore-based developer of AI agents founded in China — in December for a reported $2 billion.

With its new subscription plans, Meta could be seeking a return on investment from its massive spending on AI talent and acquisitions last year, even before the Manus purchase. 

While Meta has been developing large language models under the Llama umbrella, those have been open-sourced. That means general access to Llama has remained free, unlike with paid plans from AI leaders like OpenAI, Google, and Anthropic.

Other features offered as part of Meta’s paid plans could include full access to its AI-powered short-form video experience Vibes, which allows users to create and remix AI-generated videos. 

While Vibes has been free since its launch in 2025, the new subscription model would grant free access to its basic version, with the option to pay for additional features. 

The subscriptions will be separate from Meta Verified, a paid product rolled out by the company in 2023 that gave content creators and businesses a verified badge, 24/7 direct support, protection against impersonation, search optimization, and more.

Meta told TechCrunch that it plans to listen to its user community and gather feedback as it rolls out subscriptions in the coming months.



Source

‘We are facing the biggest energy security threat in history,’ IEA chief tells CNBC
World

‘We are facing the biggest energy security threat in history,’ IEA chief tells CNBC

“We are facing the biggest energy security threat in history,” Fatih Birol, the head of the International Energy Agency (IEA), told CNBC Thursday. “As of today, we’ve lost 13 million barrels per day of oil … and there are major disruptions in vital commodities,” he told Steve Sedgwick virtually at CNBC’s CONVERGE LIVE in Singapore. Birol […]

Read More
L’Oreal stock pops 8% after ‘impressive’ earnings
World

L’Oreal stock pops 8% after ‘impressive’ earnings

Shares of the world’s largest cosmetics company L’Oreal popped as much as 10% after it reported strong growth ahead of expectations after the bell on Wednesday. Organic sales growth in the first quarter was 7.6%, compared to expectations of around 3%, according to analysts. Underlying growth was “very impressive,” said Barclays analysts. “Cosmetics markets growth of […]

Read More
Microsoft expands AI footprint in Australia with  billion investment
World

Microsoft expands AI footprint in Australia with $18 billion investment

SYDNEY, AUSTRALIA – APRIL 23: Chairman and CEO of Microsoft Satya Nadella speaks on stage during the Microsoft AI Tour at TikTok Entertainment Centre on April 23, 2026 in Sydney, Australia. Nadella, making his first visit to Australia since 2019, addressed business leaders, developers, and government representatives at the Microsoft AI Tour in Sydney on […]

Read More